International Trade fair for interior fabrics, home textiles and decorating materials opens its doors and invites industry professionals

08 settembre 2021

Heimtextil Russia will open the autumn season and present many new products. The exhibition will take place at the new venue, IEC “Expocentre”, for the first time three exhibitions of Messe Frankfurt Rus – Heimtextil Russia, Techtextil Russia and Interlight/Intelligent building Russia – will take place simultaneously, and Heimtextil Russia will present several new projects, including Trend Rooms concept zone and the first International Award for textile designers and decorators in the CIS.

The exhibition will be held at the new venue, Pavilions 7 and Forum of IEC “Expocentre”. From September 14 to 16, more than 100 exhibitors from more than 10 countries will be present at the exhibition. For the 1st time the organizers will open a joint platform to host 3 large trade fairs on the same dates in the same place: Heimtextil Russia, Techtextil Russia and Interlight Russia | Intelligent building Russia.

Fringe Program at Heimtextil Russia 2021

Traditionally Heimtextil Russia compiled a 3-days fringe program to discuss the current situation and the market development, renowned Russian and foreign experts will share experience, give master-classes and presentations.
Business Space area invites wholesale buyers, retailers, distributors, and furniture manufactures to join the key events of the fringe program.

On 14 September, HoReCa&Textile forum awaits for the hospitality sector experts - hotels, restaurants owners, hotel managers, housekeepers, buyers of complex equipment for HoReCa to discuss the results of the summer season, hotels equipping questions, fire safety of hospitality facilities, and design trends of the hotels.
On 15 September Retail Forum will be of interest to administrators and category managers of retail, DIY-networks, specialized stores of home goods, importers who are interested in purchasing textiles, wallpapers, systems for sleep, carpets, and home accessories. Speakers will discuss perspectives of the industry, analyze purchasing behavior over the past 2 years, and share business process optimization tips. Among the speakers are large-scale analytical agencies IndexBox, Romir, Data Insight, as well as representatives of large chains such as Leroy Merlin, HOFF, Ascona, CozyHome, etc.
Design Space area will feature prominent designers, architects and textile decorators from Russia and CIS countries.

Special Projects at Heimtextil Russia 2021

This year Heimtextil Russia will present a brand new project - a conceptual exposition of 6 rooms "TREND ROOMS". The global idea and the architectural solution of “TREND ROOMS” was developed by Natalia Zaichenko, the founder of NZ-group. The detailed concept and decoration of the rooms created textile decorators and textile industry experts Maria Belova, Ekaterina Egorova, Natalia Zorina, Galina Lugina, Olga Loktionova, Marianna Mogilevskaya, Anna Runof and Yesenia Semipyadnaya. Each room will feature well-known Russian and foreign brands, including: Decaro, KT Exclusive, Treartex, FR-One, Espocada, Luxberry, Linder, Mirodim, Designers Guild, Clarke&Clarke, La Redoute and many others.

On September 15 the Ceremony of the first International Award of Textile Designers and Decorators will take place. The Award aims to support talented textile designers and decorators at the national and international level, increase the popularity of the profession and encourage innovative ideas in the field of textile decoration. Among the prize and information partners of the Award are: Elle Decoration, Bandex, German Grass, Espocada, Dr.Deco, Braun, Tkano, DC Home, Textile Hub, Design&Decor, etc.
“The pandemic year was challenging and forced us to look for new digital solutions, last year Heimtextil Russia took place in online format. This year I am glad to announce that the trade fair will happen in a traditional format, allow the visitors and exhibitors to show the latest novelties. Our team promises a lot of interesting events, expositions and fringe program activities. After almost two-year break I’m happy to meet everybody in person. I invite everyone to “feel textiles offline” in September. See you in IEC "Expocentre”!” commented Eugen Alles, Managing Director of Messe Frankfurt Rus.